yogitoes® (one word) makes mindful yoga tools - integrating need with design for every practitioner.  we educate and support you to maintain a healthy yogic practice.   our company practice from how we create product to how we approach business- is an extension of who we are and how we live.  we do our best to live in right relationship; aligning heart and mind in all our actions. we understand no matter how small our actions are, they have the power to have an impact and be a part of collective positive change.  we are honored to see our tools around the world supporting practitioners on their mat.

connect on facebook

Susan Nichols, Founder

founder/chairman, executive director,  Susan Nichols holds the vision and directs the expression of yogitoes®, inc.  Susan founded yogitoes® in 2003, after slipping on her mat during an Ashtanga yoga practice.  entrepreneurship came naturally as she started producing her first yoga towel called the SKIDLESS® out of her car port which was barely a garage.  she continues to design products from her own/collective need and from feedback of the community to support a sustaining, nourishing, fun yoga practice.  she believes the products and the tools offered by yogitoes® provide greater access to your asanas and expand one's yoga experience.  because no two people have the same body type, using tools provides each individual the opportunity for space and growth.  through the evolution of her passion for social justice and living a (w)holistic healthy lifestyle, Susan created NEW HIPPIE® - a platform sharing experiences of truth, wellness and sustainability around the world for ONE party HUMANOCRACY®.

Susan is a certified yoga teacher by YogaWorks and Sivananda. taking her yoga into the world she has travelled extensively through India, Asia, Europe, Africa, Central and South America one SKIDLESS® at a time.  she has donated her time, efforts and products to homeless shelters, and organizations supporting women and children around the world.  Susan currently studies tantric dance of the feminine power along with her on-going Yoga/Pranayama/meditation practice.  

she is inspired by and has gratitude for all her guides and teachers in this lifetime and beyond...